The Radar

News, Communication, Brands & Content Blog

April 17, 2018

 According to Wikipedia, a generation is defined as "a cohort of people born within a similar span of time (15 years at the upper end) who share a comparable age and life stage and who were shaped by a particular span of time (events, trends and developments)."

G.I. Gen...

April 12, 2018

1-  Ordinary Ad but deeply realistic comment underneath. !

2- Coca Cola: Your body shape depends on with or without sugar. 

 3- BRAUN: This Ad speaks louder than 1000 words. 

4- The Battle between BURGER KING & MACDONALD'S will never end !

5- Gain some Kilograms...

April 9, 2018

#5- GOOD ODDS | TOYOTA | By Saatchi & Saatchi, Dentsu 

#4 - EVELYN | SPRINT | By Droga5 New York 

#3- THIS IS THE PEPSI | PEPSI | By PEPSI In-House

#2- FEEL SOMETHING AGAIN | KIA | By David & Goliath Los Angeles.

#1-BIG GAME | AVOCADOS FROM MEXICO | By GSD & M Austin 

...

April 9, 2018

Ford tackles mental health stigma among men in its new campaign with mental health charity Time to Change.

GTB UK’s idea was a top ten finalist in Channel 4’s Diversity in Advertising competition and the agency brought it to life despite not winning the contest. The TV...

Bringing a new word to Arabic dictionary is not easy as you think !  

Especially, when you come up with a new word sounds like it came out  from a drunk man mouth, beside difficulty to ignore its hard pronunciation

Comparing to similar case in English...

April 4, 2018

KFC has taken a blunt and humorous approach to a chicken supply crisis that forced it to shut down restaurants across the UK.

A print ad by Mother rearranges the letters of the fast-food chain's name to spell "FCK" on a chicken bucket. The apology spot ran in The Sun an...

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