ALUMOBUWAH Ads: Bringing a New Word to Arabic Dictionary is not easy as you think !

 

Bringing a new word to Arabic dictionary is not easy as you think !  

Especially, when you come up with a new word sounds like it came out  from a drunk man mouth, beside difficulty to ignore its hard pronunciation

 

Comparing to similar case in English, The word "Google" has been joined English Dictionary board, it spreads over a wide range of daily conversation as term for searching or looking up, and of course it is easy-to-pronounce as well. 

 

Getting back to ALUMOBUWAH, it is a very good thinking style, and building concept, unlike its bad execution and outcome. 

 

One of copywriting objectives is: "invention of catchy phrase", and if you can not meet this goal, you can step back instantly, otherwise your advertising campaign will fire your business back. 

 

 

 

 

 

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